What's a Mobile Website? Gone are the days where websites were designed for viewing from desktops or laptops. Today, even mobiles are used as a replacement for bulky and outmoded desktops. With trends changing, Mobile Sites came in play. Before, mobiles had smaller screens and a much less versatile interface. But, with the advent of smartphones, screens became larger and it is easier to move around. In short, a Mobile Site is one that's designed for viewing from a mobile phone.
Unlike desktops, mobiles have a different interface, screen size and requirements. While being able to view from a computer is a must, equally impertinent is a WAP Site. Wireless Application Protocol, otherwise referred to as WAP, is the technology deployed n mobiles and smartphones for viewing web. No businesses can overlook the importance of Mobile Websites. In the year 2010, Google reported a surge of 400% of mobile users. That's astounding and stands as a glowing testimony to the growing popularity of Mobile Web.
Why go Mobile? With MOBI taking the world by storm, there's no wonder why many businesses have accepted this change. Here are few top reasons on why a website should be MOBI Web compatible.
There's a lot of difference between a normal and a mobile website. There's no way once can view the former properly, on a mobile. It would be clumsy and impossible to say the least! When a business does not want to lose customers who are on the go, going mobile is important.
Google lists mobile site content independently. This means, it is not linked to PC content. Isn't that another good reason to go mobile?
Within this decade, Mobile Web will probably overtake Personal Computers. This means, there will be a drop in the number of users who will access any information using a Personal Computer or Laptop. When intending to cover this sector and be ready for the transition, a mobile website is a must.
Over a billion customers purchased from Mobile Websites last year. This means, much like how online shopping took time to take off, this is just another transitional time. People would soon begin to forget about the issues and embrace Mobile Shopping, much like online shopping!
Over 90% adults in the US own a mobile phone and 1 out of 5 Americans use mobile sites.
Leading shopping websites have a mobile version of their website and mobile advertisement sector is estimated to top six billion this year!
Not just in US, but worldwide, Mobile Internet usage has surged and many companies have gone Mobile.
Over all, Mobile Websites have slowly moved past the initial hiccups and more people are resorting to smartphones for ease of usage. With this increase in smartphone users, the versatility offered and pleasure of viewing experience is more. The needs of Mobile Websites are different not just with designing, even marketing and SEO. So, much like how the PC version is designed and given priority, it is high time businesses also get a Mobile site.